My Melbourne with Denok Sri Sukartinah

September 12 / 95

What is your unit? 
The University of Melbourne Indonesia Office, an offshore office under the International Office Network which is under the Office of Admissions. There are other offshore offices located in Malaysia, Singapore, India, China and North America.
What is your job title?  
Country Manager, Indonesia Office.
How long have you been with the University of Melbourne?  
I started at this office on 1 October 2011.  Prior to that, I was with Melbourne International Enterprises, a commercial arm of the University, which then turned into Melbourne University Private (MUP Ltd), and later changed names to UMEE Ltd in 2004. The office was taken over by the Office of Admissions in 2008.   
How did you come to work at the University?
I was working at the British Council in Indonesia where I was responsible for promoting education in the country. I saw a job advertisement for someone to manage Australian institutions' operations in the country. Having extensive knowledge about British universities and nine years of experience, I thought it would be fun and challenging to work for Australian education institutions, which in general are competitors to each other in the market. I later learned that the University of Melbourne was in the portfolio.
Describe your typical day.
Each day is different. I organise activities to recruit students, present at international schools, provide assistance and training to the University's representatives (about 40 offices in total), and work with two partner universities, organise open houses with the support of faculty marketing staff. I also initiated the office's Facebook page: ( 
My office plays the role of an ambassador in Indonesia and works to attract staff from Melbourne to profile and showcase the University's academic excellence. I help visiting staff from Melbourne, organise guest lectures as "soft" promotion and invite innovative approaches to promotion. 
I facilitate alumni activities of the University's Indonesian alumni association and organise graduate careers events. 
My office also provides market intelligence about education in Indonesia to stakeholders at the University.
What is it about your job that holds your interest or is particularly satisfying?
It's great to have so many activities and to be so busy.  My day is full of lively and dynamic experiences. I learn many things from meeting different people and helping students who are seeking scholarships. Also, thinking what I should do next really motivates me and my co-workers. Finally, I love seeing successful students returning home, dropping by to say hello or just wanting to have their transcripts certified. It's a delightful feeling. 
What is the best piece of advice you have received?
Know that all children are different, even if they are born from the same parents. 
What is something about yourself that most of your colleagues wouldn't know? 
When I was 11 years old, I won a table tennis championship for elementary school students' competition in the DKI Jakarta Province. All the winners from elementary, junior and senior schools received a prize of a free holiday to Singapore from the prominent late governor of DKI Jakarta Ali Sadikin. That was my first overseas experience.   
Where do you buy your coffee on campus?
Unfortunately, coffee is not friendly to my stomach and heart. When visiting the Parkville campus, I tend to have a cup of skinny hot chocolate and a slice of any delicious cakes at Lot 6 at the back of the Graduate Centre (1888 Building).
What do you like most about the University? 
I am proud to be connected to and representing the University of Melbourne in Indonesia. In my opinion, the University listens and is very reactive towards positive feedback from the market.

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