Health at Melbourne: Discover what you’re made of

May 17 / 193

Five students are starring in a new ‘Health at Melbourne’ campaign, designed to attract potential students from regional or rural backgrounds to make a career in the health sciences.

The Faculty of Medicine, Dentistry and Health Sciences (MDHS) has launched the new ‘Health at Melbourne’ campaign with the tagline ‘Discover what you’re made of’. 

Running throughout May, the campaign targets potential students from regional or rural backgrounds, in line with the federal government's goal of strengthening the health workforce outside metropolitan areas. 

The campaign includes print and digital collateral, including videos of the students – Andrew (Doctor of Medicine), Clare and Sam (Master of Nursing Science), Bella and Zunayed (Bachelor of Biomedicine) – discussing their University of Melbourne experiences. Each student brings a fresh perspective and new insights into living, studying and working in Melbourne. 

Professor Shitij Kapur – Dean of the Faculty of Medicine, Dentistry and Health Sciences and Assistant Vice-Chancellor (Health) – said the new campaign reflects the experiences of the students and the benefits of taking their qualifications back to their communities.

“We are educating a health workforce to meet the health challenges of the 21st century especially strengthening rural and regional Australia. We need to make sure our rural communities have access to doctors, nurses, optometrists, dentists and allied health professionals in the future,” he said.

“We want students from rural and regional areas to join us in Melbourne where we can offer a wide range of courses across many disciplines. And in time, many of these students will help their local communities and nurture the next generation for a healthy workforce,” Professor Kapur said.

To view the ‘Health at Melbourne’ campaign, visit 

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